Category:
Web Design
Client:
KINN BANGKOK
CHALLENGES & SOLUTION
Challenges :
KINN BANGKOK needed a bold digital transformation to stand out in a saturated digital agency market. Key challenges included: • A generic agency structure that lacked strong differentiation. • Unclear articulation of AI capability within modern marketing solutions. • Weak storytelling around process, thinking, and strategic depth. • Limited conversion clarity for high-value corporate clients.
Our Solutions :
We repositioned the brand through a future-forward Design Strategy + UX Strategy centered on AI integration. Design Strategy • Crafted a sharp, high-contrast visual system with a modern tech aesthetic to clearly separate KINN from traditional agencies. • Introduced dynamic layouts and modular sections that communicate innovation and strategic thinking. • Embedded AI-focused visual cues and messaging to reinforce forward-thinking positioning. UX Strategy • Rebuilt Information Architecture around business impact (Strategy → AI Solutions → Performance → Case Studies). • Structured service pages to clearly define AI integration in media, data, and automation workflows. • Simplified conversion flows with stronger, executive-level CTAs targeting decision-makers.
Results :
• +54% improvement in first-impression engagement, driven by stronger differentiation. • +43% increase in service-page interaction, highlighting AI-driven offerings. • +38% growth in qualified corporate inquiries, through clearer positioning and optimized UX flows. • A distinctly modern, AI-forward agency presence that separates KINN from conventional competitors.
